Digital Marketing has become one of the most popular courses in India, which is being provided online and offline modes. People can choose their method of learning in accordance to their convenience and feasibility. There are plenty of institutes that claim to make you a digital marketer, but merely obtaining a digital marketing certificate or a degree, doesn’t make you a digital marketer. It will not get you a good job. NO!
Confused? What to do now?
Don’t worry, Edunuts is here to help you.
Digital marketing is a form of marketing, and as we know marketing is all about selling that requires some fundamental skills and digital marketing is no different. You could be a natural seller but to master the art of digital marketing, you need hands-on training under the guidance of an experienced professional who could introduce you to the complexities of digital marketing tools, which are an essential part of digital marketing. Also, an aspiring digital marketer should never forget that nothing can substitute experience, with it you will keep on nourishing your skills, which is a sempiternal procedure.
How are we helping you?
We have compiled a list of top 10 digital marketing courses in India which provides best quality education on the subject among inundate of institutes, where you can learn and master the skills of digital marketing, an aptitude that can enlist you for real employment.
Started in 2012 with MOOC (Massive Open Online Courses) initially, it was in 2014 when the founder of Udacity- Sebastian Thrun changed the company’s exordium to exclusive Nanodegree programs which focuses on short, compact, very specific to a job and rendered the skills for a unique job. Its Nanodegree program is unique as its content is being prepared by some of the market leaders. For example, their digital marketing instructors are very renowned names like Anke Audenaert and Danil kob, who are the epitome of success in the digital marketing world.
It only provides online classes through its customized LMS (Learning Management System). Though this company is comparatively new in India, their content and eminent instructors are setting them apart, making them one of the fastest growing edtech businesses in the country.
- Their content is best, as it is being prepared by leading names of the digital marketing world.
- An easy to access LMS provides every necessary detail in regards to your course.
- Unparalleled exposure with the real insights of giant companies in the tech world.
- The curriculum is skill based, consisting of features as project review, career support and moderated peer forums.
- Leading name in edtech world.
- It only offers online courses, so if you like classroom learning than their courses are not for you.
- Fees: Rs.41,899/- + taxes
- Duration: 3 months (10hrs/week)
- New batch: 16/10/2017
- Refund: Available within first 7 days from the opening of the class.
Digital Vidya is the market leader in India. It claims to train over 6500 students and professionals in last 8 years. The company started exclusively for digital marketing only. They have collaborated with Google India and some other prominent tech firms, providing corporate training to their employees of marketing realm.
Digital Vidya serves in more than 45 countries. All courses are online, and there is no physical venue, which means no classrooms, you will be taught online. They have good trainers and quality content, and they serve as content and course partner with some other digital marketing firms also.
- Pioneer of digital marketing in India.
- One of best minds in digital marketing of the country furnishes their course and content.
- Instructor-led online training sessions.
- Hands-on assignments and exposure to real case studies.
- It only offers the online course, so if you like classroom learning than their courses are not for you.
- Their fee is on a slightly higher side in comparison to other competitors.
- Fees: 49,900/- + taxes
- Duration: 5 months
- New batch: 1st October and 3rd October to 10th March and 15th March (option to complete in 3 months also)
- Refund: 100% refund available after a first live session.
- The company is 8 years old and growing steadily.
3. Upgrad (MICA)
Upgrad is a maiden name in the world of digital marketing, as it was founded in 2015 by Ronnie Screwvala with Mayank Kumar, Phalgun Kompalli, and Ravijot Chugh, to cater online education programs for professionals looking to scale their skills. Their venture is making pace and prominence in the segment of online digital marketing courses expeditiously, thanks to their attributing content which not only focuses on modern tools but also imparts the strong fundamentals of marketing. Any proficient digital marketer would agree on the urge of basic principles of marketing in digital marketing as well, tools help but selling require skills and those skills should be furnished in every aspiring digital marketer.
Although, Upgrad is relatively new in the online marketplace their initial reviews corroborates the fact that their defiance of market leaders is true and evidential. The company has included prominent figures like Ravi Venkatesan, former chairman of Microsoft India; they have also partnered with some conventional educational institutes enabling them to provide PG degree in digital marketing and their other offered courses as well, which raises their stature eminently. For digital marketing PG degree course, Upgrad partnered with MICA(ranked among the top B-schools in India).
- Providing PG degree in Digital Marketing.
- An incredible list of instructors including many famed entrepreneurs and market leaders.
- Top notch curriculum.
- Live campaign project by allocating real money to students to run their own ADs.
- Excellent placement support.
- The fee is higher than most of the other course providers.
- No classroom sessions which can be disappointing for some students.
- Fees: Rs. 75,000/- + Taxes
- Duration: 5 months (6-8 hours per week)
- New Batch: 31st October 2017
- Refund: Within 7 days of the start of the program
- The company is 2 years old and growing steadily.
NIIT has been a major company of education sector in India from its outset in 1981. The company serves in more than 40 countries and won several awards for its eminence in imparting skill based education to professional and students equally.
Initially, NIIT offered classroom sessions only but now they have partnered with training.com to provide online sessions as well. NIIT has associated with Digital Marketing Institute (DMI); Ireland, for content and certification of its digital marketing courses. Other significant associations with IIM-Calcutta, EdX and KPMG enhances the institutions credibility.
- A reputed institution serving for more than 3 decades.
- Association with noted organizations of digital marketing.
- Classroom and online courses are available.
- Not transparent about fees and other course details for its classroom courses on digital marketing.
- Fees: 37,500/- (for online course with training)
- Duration: 3 months
- New Batch: Visit their website to know
- Refund: Available before initiating with the course.
Manipal Global Education Services is a subsidiary of Manipal Group, an umbrella organization serving in the field of education for more than 6 decades now. A brand renowned for their holistic approach and legendary success.
Though their digital marketing program is relatively new, but they have partnered with Google India which gave them a head start. The institution also claims to have Google trained faculty and experts designing their curriculum. It offers courses in both modes, i.e., online and offline, the fees of the course is quite reasonable as well.
- A big brand in the education realm.
- Partnership with Google India.
- Pertinent fee structure.
- Placement assistance is not impressive.
- Fees: Rs.24,500/-for online and Rs.32,500/- for classroom. Inclusive of all taxes.
- Duration: 185+ hours for both modes.
- New Batch: Different dates for different cities, you can visit their website to know the latest.
- Refund: N/A
- The company is well renowned for its other services as well and serving in Digital Marketing from last two years.
Another pristine educational institute AIMA was founded in 1957, has a legacy spanning over 60 years. AIMA serves in a variety of domains and in the year 2009, added digital marketing to its offerings. It collaborated with Digital Vidya for certification and content, which endorses the quality of the content of their course.
Being an apex management body of the country, AIMA is associated with so many government policies and supported by Government of India continually, adding significance to their digital marketing course as well.
- An institution with a long legacy of accomplishments.
- Associated with Digital Vidya; a leader in the domain.
- Provides online and printed study material.
- No placement assistance.
- No classroom sessions.
- Fees: Rs.36,000/- + taxes
- Duration: 5Months
- New Batch: Visit their website for updated details
- Refund: N/A
Started as an exclusive platform for online professional finance training, Edupristine now enhanced its domain with the inclusion of digital marketing. Their digital marketing program is only one of the few, which is commenced in both online and offline modes.
Started by industry professionals of MNC’s like Standard Chartered, Goldman Sachs, etc.; now serves in more than 40 countries, making it one of the fortunate names in the world of online education.
- Famed institution for online courses since 2007.
- Serves in major parts of the country.
- Offline and online modes available.
- Reasonable fee structure.
- No refund available.
- Fees: Rs.36,000/- for classroom and Rs.24,000/- for online
- Duration: 80 hrs (classroom) and 48 hrs (online)
- New Batch: You should visit their website to know the exact date.
- Refund: N/A
Another institute, exclusively providing digital marketing course. Founded in 2011, the company claims to train over 14 thousand students and professionals (combined) so far. Its mode of delivery is the classroom, serving in some of the major cities like Delhi, Hyderabad, Gurgaon, etc.
The company also provides online video tutorial, emphasizes hands-on practice which helps students to learn in a better and more practical way.
- Exclusive digital marketing institute.
- Classroom teaching with hands-on practice.
- Weekend and weekdays class option are available.
- The fee structure is relatively high.
- Online classes not available.
- Fees: Rs.56,450/- + taxes
- Duration: 10 weeks for evening classes, it could be longer for weekend classes.
- Next Batch: 12th October 2017, they also have a weekend batch which starts on 7th October.
- Refund: N/A
Growing with an extensive pace, SimpliLearn is one of the leading companies of online education domain. Preliminarily started as a blog, this company has evolved into a giant of online learning, LinkedIn ranked SimpliLearn as 8th most influential educational institute in the world, even higher than Harvard and Stanford, in the list of 50. Asserting to train more than 5lakh professional trainees, the company is serving in more than 150 countries.
Its courses are offered in online modes, but students can also enroll in their classroom workshops frequently conducted throughout the country. The online course comprises of two modules, self-paced learning program and trainer instructed online classroom. Both modules include learning videos and a certain number of online classes by expert trainers via live streaming.
- Globally famed organization.
- Pertinent fee structure.
- Hands-on experience through mimic pro simulations.
- Prominent figures of Silicon Valley in training team.
- Classroom training not available.
- Fees: Rs.12,999/- + taxes for self-paced learning and Rs.20,999/- + taxes online class-room flexi pass.
- Duration: 6 months
- Refund: Refund is available within 7 days of the purchase.
- Next batch: Weekend batch from 28th October and weekdays batch from 13th November
The company is 8 years old and a renowned name in online education domain.
TalentEdge (an ed-tech firm) in collaboration with XLRI (Xavier Labor Relations Institute, Jamshedpur) introduced their digital marketing course in 2015. XLRI is ranked as the #1 private B-school in India (overall #3) which renders neuter cognizance to their course.
The required pre-requisites for their course solders a graduate degree and minimum work experience of 24 months. XLRI team designs the content of the course; comprises with eminent personalities of the teaching world. The entire curriculum focuses on imparting required skills to make students industry ready. The mode of offering is online only, and a student must clear their evaluation test with 75% overall course attendance to get the completion certificate from XLRI.
- Certification by XLRI.
- Live lectures by industry leaders.
- Prominent faculty.
- Associations with many big market giants like Viacom18 etc.
- Course only offered to work professionals.
- The fee is on a higher side.
- Classroom training is not available.
- Fees: Rs.80,000/- + taxes
- Duration: 6 months, 2 classes a week (on Wednesdays and Saturdays from 8 pm to 9:30 pm)
- Refund: Available only in the case, if such request is made 21 days prior to commencement of the course or the closure of the registration whichever is earlier.
- Next batch: 20th December 2017 (apply before 26th October 2017)
TalentEdge is more than 25 years old and made an egregious name for itself and XLRI is more than 60 years old prestigious institution.